think pink

We are officially one week into 2010's Breast Cancer Awareness Month.  Of course, one of the best ways to support the cause is to donate directly to the Susan G. Komen for the Cure.  However, if you're looking to shop in support, I've tracked down my favorite buys that will not only add a flare of pink to your wardrobe, but also donate a percentage of the proceeds to helping the cause.

Smashbox has been one of my favorite brands to wear, and I have been caught shamelessly trying on their lipsticks at any makeup counter in the local mall.  To show their support for Breast Cancer Awareness Month, they have released a pretty pink lip gloss, complete with limited-edition packaging (which I am sure you will keep forever and ever).  The best part is that ALL proceeds from buying the Limitless Long Wear Lipgloss now through October will go to the BCRF.

Bobbi Brown, the accredited makeup artist out of NYC, has created a Pink Ribbon Collection in honor of Breast Cancer awareness month.  The collection features this limited edition Pink Shimmer Brick compact, perfect for adding a sweet and soft pink glow to your cheeks.  The site also contains a link to donate $10 or more to the Breast Cancer Research Foundation.

Hollywood stars, including Rachel Bilson and Angelina Jolie have been spotted supporting the cause in Tkees sandals.  These trendy shoes have become a staple of the trendy wardrobe, and are using their popularity to contribute to Breast Cancer Awareness month.  During October, Tkees will donate 15% of their sales of the popular Pink Lemonade flip-flops to benefit breast cancer research.


There are many ways to show your support this month, although you might feel like you're wearing pink-tinted sunglasses.  Do your part to help the campaign, and remember, a good cause is always trendy!